8 Reasons You Should Include Ringless Voicemail In Your Political Campaign Strategy
Ringless voicemail is an effective and easy-to-use tool that can support and strengthen your existing political campaign strategy. Not only is ringless voicemail inexpensive, but it also takes only 15 minutes or less to set up. Below are some of the top reasons campaigns choose to include ringless voicemail in their campaign strategy.
1 - High Open Rate
Ringless voicemail has one of the highest open rates in the industry. Over 92% of voicemail messages are opened, allowing campaigns to reach a high number of constituents at the click of a button.
2 - Reaches People on their Preferred Device
98% of Americans own a mobile phone, and most carry that phone with them wherever they go. This allows you to meet your target campaign audience where they are and on their preferred communication device.
3 - Is Non-Disruptive
Leaving a ringless voicemail sends the voicemail to the recipient without disrupting their day. The recipient can choose to listen to the voicemail whenever is convenient for them, ensuring your campaign message has their full attention instead of having to compete against in-the-moment distractions.
4 - Simple to Use
With just a click of a button, you can have your message sent to hundreds or thousands of constituents. Ringless voicemail is very easy to set up. Within your ringless voicemail dashboard, simply select your contact list, record your voicemail over the phone (or upload an audio file if you prefer), choose the time(s) and date(s) you’d like to send the message, and click send!
5 - Affordable
Ringless voicemail drops can cast as little as $0.02 per voicemail. Many ringless voicemail systems, such as JustDeliverIt, never charge for bounced messages so you only pay for voicemails that are sent successfully.
6 - Can Increases Voter Turnout
In randomized field experiments, researchers found that voters who received communication via phone or postcard were more likely to vote than those who received nothing. A personal voicemail message from a candidate or representative can make your listener feel included and inspire him or her to turn out at the polls.
7 - Feels Personal
One of the reasons ringless voicemail is so effective is because with the right message the voicemail can feel like a personal message. Try saying something like, “Hi, I was out in your neighborhood today…” or “We’ve been talking to your neighbors about…” to make it seem personally addressed to the recipient.
8 - Can Supplement Your Field Operations
We know that in-person conversations have the biggest direct correlation to improving turnout—ringless voicemail can boost these campaign efforts by creating a simple second point of contact to follow up on previous meetings, remind constituents closer to voting day, or send final updates or requests before polls close.
